Startups like Airbnb, Zerodha, and Canva scaled from zero with clarity, consistency, and strong online branding. Here’s how you can build a powerful digital-first brand.

Many small businesses unknowingly repeat the same marketing mistakes that slow their growth. In this post, Brandfinity breaks down the five most common marketing mistakes small businesses make — from neglecting audience research to ignoring analytics — and shares smart, actionable ways to avoid them. Learn how to simplify your strategy, tell your story, and market with purpose for long-term success.